Content licensing and permissions: two topics that can strike terror into the hearts of publishers and spawn nightmare visions of labyrinthine contracts, endless hours of administrative toil, and exorbitant usage fees. But can Creative Commons licensing serve as the thread to help publishers navigate their way out of the permissions maze? Digi*Pub host Jack Cashman of the Harvard Alumni Association talks with Geoff Wilson, Intellectual Property Coordinator at MIT Office of Digital Learning, about how the different flavors of Creative Commons licensing allows publishers and content creators the flexibility to duplicate, reuse, and remix content, while still retaining the rights they want to protect. Following the interview, Jack joins a panel discussion with Denis Saulnier of Harvard Business Publishing, and Laura Linnaeus and Sue Brown, both of Macmillan Learning. They talk about Creative Commons as an adaption of traditional copyright to the speed of digital publishing world, how rightsholders can use Creative Commons as a brand builder, and how traditional publishers can utilize creative commons as an opportunity to escape from mountains of permissions contracts.